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Home » Business Presentation Skills Training, Executive Training

Billy Mays: It’s All in the Voice

I was often asked why Billie Mays, the famous shouting pitchman was so popular.  What was it about him that coerced people to buy the products he was selling?  It’s all in his voice.  His somewhat frenzied shouting made the listener feel a sense of urgency and a sense of enthusiasm.  It was mostly the volume of his voice and the speed.  He had very little vocal inflection.  The listener is like a chameleon – if the presenter is excited, he or she will be excited too.  He also looked like the guy next door – a real person giving you a real deal.  I’ll miss him….. and his voice.

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